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Once Upon a Trademark: Meghan Markle’s “As Ever” Rebrand
By: Jose Landivar, Counsel, Sisun Law PLLC Meghan Markle, Duchess of Sussex, is one of the most recognizable public figures in the world....
Jose Landivar
Apr 154 min read
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FIREBALL Stays Protected—CAFC Says its Not Generic
By Gabriella Fernandez The U.S. Court of Appeals for the Federal Circuit (CAFC) recent decision reaffirms that FIREBALL® is not a generic...
gfernan281
Apr 21 min read
6 views
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Sports Fans Take Note: Trademark Application for "CAVALANCHE"
By: Gabriella Fernandez The Cleveland Cavaliers are riding a wave of momentum into the NBA Playoffs—and now they’re looking to trademark...
gfernan281
Apr 21 min read
6 views
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Logo Changes & Trademark Mutilations: The New Era Hats with the ‘Weird” Team Names
By: Gabriella Fernandez Thinking about giving your brand’s logo a refresh? Be careful—small tweaks can have trademark consequences. New...
gfernan281
Apr 21 min read
5 views
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White Lotus X IP Law (No Spoilers)
By: Gabriella Fernandez Timothy Ratliff proudly wears his Duke-branded merchandise throughout this season of White Lotus - sometimes in...
gfernan281
Apr 21 min read
8 views
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The Surge in Energy Demand Fuels Nuclear Power Trademark Applications with the USPTO
By: Gabriella Fernandez The Resurgence of Nuclear Power in the Age of AI The rapid expansion of artificial intelligence has triggered an...
gfernan281
Mar 173 min read
6 views
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Athletes Protecting Signature Slogans: Stephen Curry’s Strategic Move to Trademark "NUIT.NUIT."
By: Gabriella Fernandez Stephen Curry, widely recognized for his transformative impact on professional basketball, continues to expand...
gfernan281
Mar 102 min read
20 views
0 comments
Beyoncé’s Pursuit of the BLUE IVY CARTER Trademark: Key Developments and Insights
By: Gabriella Fernandez When it comes to securing trademark rights, even global superstars like Beyoncé face challenges. Her...
gfernan281
Mar 73 min read
34 views
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The Trademark Dos and Don'ts of Naming Beauty Product Sub-Brands and Shades
By: Gabriella Fernandez Introduction When it comes to cosmetics and nail polish, shade names and sub-brands are more than just creative...
Scott Sisun
Jan 34 min read
44 views
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ALERT: USPTO Trademark Fee Changes - Effective January 18, 2025
Effective January 18, 2025, the USPTO will be raising some fees, issuing some surcharges, and doing away with its TEAS PLUS system. This...
Scott Sisun
Dec 25, 20242 min read
57 views
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Tricks, Treats, and Trade Dress: The Many USPTO-Registered Halloween Candy Shapes
Halloween is tomorrow! It's time to stock up on candy for the costumed creatures, spooky spirits, and mini-monsters that will soon be...
Gabriella Fernandez
Oct 30, 20242 min read
12 views
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Crayola’s Scent Success: A Blueprint for Registering Scent Trademarks with the USPTO
Crayola’s iconic crayon scent, now trademarked, showcases how brands can capture consumer loyalty by protecting not just looks, but the emot
Gabriella Fernandez
Sep 9, 20243 min read
64 views
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Expanding Your Brand Worldwide: The Pros and Cons of Madrid Protocol Trademark Filings
The Madrid Protocol is an international treaty that streamlines the process of obtaining trademark protection across multiple countries...
Scott Sisun
Aug 19, 20243 min read
33 views
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USPTO Trademark Application Response Time Cut in Half to 3 Months - Extension Request Available
ATTN: Starting December 3, 2022, the USPTO will cut the response time in half when responding to a trademark Office Action. As of...
Scott Sisun
Dec 2, 20221 min read
63 views
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Cardi B's OKURRR Trademark Application Receives Final Refusal From USPTO
The USPTO issued final refusals against two of Cardi B's USPTO trademark applications for OKURRR intended for use in connection with...
Scott Sisun
Jun 5, 20202 min read
407 views
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Trademark and Patent Extensions Due to COVID-19
The USPTO (United States Patent and Trademark Office) has announced that it is granting a 30 day extension from the due date of certain...
Scott Sisun
Apr 2, 20203 min read
51 views
0 comments
CBD Trademarks - Finally USPTO trademark protection for CBD marks
The US Patent and Trademark Office (“USPTO”) recently released new guidelines regarding registration of trademarks for goods/services...
Scott Sisun
Jun 11, 20193 min read
191 views
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Is Your Trademark Distinctive Enough? Why Distinctiveness Might Matter When Applying for USPTO Trad
Before even considering launch you should decide whether your mark is distinctive or lacks distinctiveness. Why? A stronger mark...
Scott Sisun
Nov 7, 20185 min read
297 views
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Cannabis Marks: Republication of ABA Entertainment and Sports Lawyer Journal article, "Revisit
Revisiting Federal and State Trademark Registration for the Cannabis Industry By Scott Sisun I. Intro As of April 2018, 29 states and...
Scott Sisun
Oct 5, 20181 min read
65 views
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SUPER BOWL LII A reminder: SUPER BOWL is a registered trademark of the NFL. Alternative Title: A foo
If you’re not already aware, SUPER BOWL is a registered trademark of the NFL. Establishments should think twice before using without a...
Scott Sisun
Feb 3, 20182 min read
78 views
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